Research shows that a recruiter spends an average of 6–7 seconds on a CV before deciding whether to continue reading. In that time, your CV needs to immediately communicate who you are, what you can do, and why you're worth a conversation. Most CVs in Kenya fail to do this — and this guide will make sure yours doesn't.
Include your full name, email address, phone number, LinkedIn profile URL, and town/county. Do NOT include your ID number, date of birth, religion, or marital status — these are unnecessary and introduce unconscious bias.
This 3–4 line paragraph is the most important section. Tailor it to every job you apply for.
Example: "Results-driven ICT graduate with hands-on experience in digital marketing, graphic design, and web development. NITA-certified, I've helped 3 small businesses increase their online presence by an average of 60%. Seeking a Digital Marketing Assistant role where I can apply these skills to drive measurable results."
List experience in reverse chronological order. For each role, include 3–5 bullet points describing what you achieved — not just what you did.
Weak: "Managed social media accounts."
Strong: "Grew Instagram following from 500 to 4,200 in 3 months, increasing website traffic by 35%."
List qualifications in reverse order: institution name, qualification, and year of completion. If you have a university degree, you don't need to include KCSE details.
Use keywords from the job description — many companies use Applicant Tracking Systems (ATS) that scan for specific terms before a human reads your CV. List your SkillUp Action Africa NITA-accredited certificate prominently here.
"After SkillUp's CV workshop, I redesigned my CV completely. Within 3 weeks of using the new version, I had two interviews and a job offer." — Faith Otieno, Career Development Graduate
Our Career Development Program includes personalised CV reviews, interview coaching, and job placement support. Enquire About Enrollment →
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